PARIS January 2025

  • SEATS ARE LIMITED, APPLY EARLY

Discover French Culture by meeting with industry professionals and visiting the beautiful city of Paris, France!

This course allows students to develop skills in international marketing by connecting with industry-leading luxury, sports, and entertainment brands.

Marketing in Europe: Paris

BUSE 406 / 506 - 3 credits

Instructor: Monique Maye, JD - mmaye@colum.edu

While studying abroad in Paris, students explore how marketing is critically linked to a firm’s global business objectives and they investigate how marketing and communication are influenced by cultural diversity. Students compare and contrast international marketing practices and business processes, and how these are impacted by cultural differences from a European perspective. Students use storytelling as an integral part of creating an effective marketing strategy.

FOR MORE INFORMATION OR TO APPLY:

Please contact Monique Maye, JD (mmaye@colum.edu). You can also fill out the study abroad interest form or email Monika Jaiswal-Oliver (mjaiswaloliver@colum.edu).

COSTS:

There are three areas of costs for you to consider:

  1. Tuition: J-term is part of Spring semester. If registering for the Paris course brings you to full-time status (12-15 credit hours), there is no additional tuition cost for Spring semester.

  2. Special Course Fee: $3,079. The special course fee includes housing, classroom facilities, some field trips and entrance fees, and transportation associated with program activities.

  3. Airfare, meals, spending money, etc. These are your responsibility. (Airfares vary widely, depending upon a variety of factors, running from approximately $700 to $1000.)

ACCEPTANCE AND DEPOSIT:

Once you are accepted to the program, a $750 deposit is required to hold your space. This deposit will be applied to the Special Course Fee.

Application Deadline: TBA

APPLY HERE :

https://forms.office.com/Pages/ResponsePage.aspx?id=iPI-JJl3_E6v9f3k4_HJjWDYIwhEWyNJk5EsjySG23NUME83SzZOVjFOM0xQNTNNTVQ3TlhSN0E2Sy4u

After September 5th apply using the link below:

https://students.colum.edu/global-education/faculty-led-programs/, and can also be found here:

https://apply.colum.edu/register/facultyledap

Previous
Previous

PRAGUE: Summer

Next
Next

EDINBURGH: Summer